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  Sector: Department Stores
  Country: Germany
  ESL Introduction Year: 2022

LOTTE

Lotte Department Store is a Korean retail company established in 1979 and headquartered in Sogong-dong, Jung-gu, Seoul, South Korea. Lotte always provides the best service, quality products, pleasure, and novelty to its customers on a daily basis.

 

Requirements

When Lotte Department Store began introducing electronic shelf labels (ESL) throughout its stores, they knew that it could provide a much more organized image of the store. Furthermore, the Lotte Department Store always thinks about developing a sustainable environment. And with electronic shelf labels (ESL), it is possible to create.  

 

Results

By beginning its relationship with SOLUM in May 2022, the Lotte Department Store used the Newton model of ESL with seven different sizes

 

From their customer's point of view, SOLUM makes the most appropriate size. Also, with Lotte’s vision of developing a sustainable environment, SOLUM’s electronic shelf labels (ESL) significantly reduced unnecessary paper waste. 

 

Junhyung Kim shares that ever since they started using SOLUM’s ESL, they have benefitted greatly from the financial aspect, which can help them save money more rapidly. 

 

Furthermore, the new ESLs were also installed in fashion, home appliances, and other areas of the store. 

 

The Lotte Department Store hopes to show how a digitally changed retail can be superior and more effective, especially now with a very strong partnership with SOLUM, to ensure that the Lotte Department Store maintains its position as the nation’s No. 1 department store. 

Press Contacts

SOLUM Marketing