G20 Supermarche Embraces Automation Once Again with Newton

SOLUM’s partnership with DIGITAGS has yet again secured a new deal with G20 Supermarche to implement SOLUM electronic shelf labels (ESLs) in its stores. The Paris-based supermarket was created in 1975 on Mrs. Mesnil and Auriol’s initiative, grouping 20 independent stores.

Three years ago, G20 switched back to paper labels from its former ESL solutions provider brought by technical issues. In January 2020, it went back to using ESL because of Newton’s offered features, garnering its team and partners’ trust, resulting in 7,500  installed ESLs.

“Newton has boosted the appeal and look of our shops. According to our customers, the ESL’s customizability matches our store’s interior, which has improved the overall feel and vibes when they are shopping.” – Olivier Sorlet, Country Manager, France

G20 advocates for innovation to keep a long-term, trustworthy relationship with its customers, prioritizing customer expectations, quality products, major brands at very competitive prices, and promotions all year round.

To date, the G20 brand is represented by 130 stores located mainly in Paris and its suburbs. As part of its expansion, the G20 GROUP is opening stores in the provinces.

DIGITAGS is a provider of comprehensive IT consulting services, software solutions, digital signage in stores, office buildings, and pharmacies. With over ten years of experience in the commerce industry, its expertise has helped various companies make the right choice when it comes to technology investment.

Its annual service offerings give customers transparent costs while providing them with technical support in line with their brand needs.

SOLUM started its partnership with DIGITAGS in 2016 to help more companies automate their business processes.

Originally a spinoff company of Samsung, SOLUM is backed with 45 years of wireless communication technology and device experience. And for the last 10 years, SOLUM has been constantly developing new solutions, making several improvements in quality and adding additional features to the ESL. Thus, the newest innovative ESL solution was born. 

We want to advocate the transfer towards a digital, more connected structure for businesses. It’s not simply about presenting tech-savvy display shelves to customers. Ultimately, our vision is for retailers to experience what ESLs can bring to the table that no other piece of technology can: a systematic improvement on a more comprehensive, long standing scale. We’d like to introduce you to the newest breed of ESLs.

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For further information about our ESL solutions, please contact:

Stefan Voelkel, Vice President of Sales, SOLUM Europe, tel.: +49 (0) 162 296 3186, [email protected]

Hyojin Lee, Director Sales EMEA & Industrial, SOLUM Europe, tel.: +49 (0) 170 9166857, [email protected]

John Revie, Vice President of Sales, SOLUM America, tel.: 01-201-210-8360, [email protected]

Olivier Sorlet, Country Manager, SOLUM Europe, tel.: +33 624 88 34 78, [email protected]

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